eCommerce Platform in the Specialized Aftermarket Auto Parts Business
eCommerce Retailer with Strong Reputation; Enthusiastic, Loyal International Customer Base; Poised for Continued Growth; Located in the Southeast (Relocatable)
The Company is located in the Southeast United States where it designs and manufactures performance-enhancing parts for a popular European automobile brand. 80% of revenues are generated via online channels through the company’s website and websites of other eCommerce retailers. The company has a history of strong organic SEO growth and very few head-to-head competitors in this automobile brand’s aftermarket performance space. They hold a compelling strategic advantage and rank highly on Google searches for their products.
The Company enjoys a strong reputation with average online reviews/ratings of 4.85/5.0 stars. Their hottest segments are their off-road and overlanding products which are ignited by the 4x4 craze and the company is capitalizing on this by keeping up with demand.
The Company can be relocated with two tractor-trailer loads of parts/equipment and the manufacturing of parts can be replicated by sharing CAD/CAM designs with routinely available metal fabrication vendors or by assuming the manufacturing of parts in-house. The Company’s business model lends itself well as a strategic acquisition by a current eCommerce business currently manufacturing and/or selling aftermarket parts for various auto brands.
There is tremendous growth potential for a new owner who has the ability to leverage social media channels as well as SEO and pay-per-click marketing to enhance the effectiveness of the Company’s new website.
The Company is owned 100% and operated by a sole owner since 2013 and was started in 2002.