Vet-Recommended Dog Lifting and Mobility Harness Manufacturer and Distributor
Patented High-growth Therapeutic Dog Harness Poised for Continued Sales Expansion in the $100B+ Pet Supply Industry
Locally owned and operated in Colorado, the Company has been in operation since 2005 and distributes its dual patent protected, full-body orthopedic dog harness from its Denver based warehouse. It can be operated remotely.
Both D2C (51%) and B2B (49%) sales are executed through telephone, mobile, and online, which operates 100% independently from Amazon; wholesale sales are driven by international partners, national suppliers, and veterinarian/vet college recommendations and referrals, to name a few.
Most DTC sales are the result of a vet, surgeon, or canine rehab therapist recommendation to a consumer, making for a compelling sales channel that also allows the vet/rehab therapist to sell additional services, including fittings.
The average lifespan of a dog is 10-13 years. Approximately 47% of dog owners care for a dog that is 7 years or older, which means that the Company targets a unique and widening segment of pet owners, and includes dogs who are not only aging but also injured and/or in rehabilitation.
The Company is growing in both wholesale and individual sales nationwide and internationally. It is optimally positioned to increase sales dramatically with targeted sales and marketing efforts.
The Company can scale by expanding its marketing and advertising to its existing enterprise customer base (vet hospitals, ER and surgical centers, rehab clinics and teaching universities) while increasing visibility to dog owners who are direct customers.
The Company’s product is produced by a South Korean contract manufacturer with a specialty in top brand outdoor gear products. Products are then stored, picked, packed and shipped at the Company warehouse in Denver, CO.
The well-designed eCommerce website functions as a knowledge hub for dog owners and veterinarians/industry professionals, including diagrams, instructional videos, and educational content. It is built on a lean, scalable infrastructure, ripe for next level execution of digital marketing strategies.