Trusted, specialized 360° business support to vacation rental professionals.
Raincatcher and AJL Atelier share missions to support entrepreneurs on their paths forward, whether they intend to build value for exit or buy an enterprise.
We're Giving VRMA Attendees a Special Offer!
We’re Heading to the VRMA International Conference
Don't miss this opportunity to talk with our team of experts.
Jason Thomas, Raincatcher Co-Owner & COO and Simon Lehmann, AJl Atelier Founder & CEO will be in Vegas as are looking forward to connecting with VRMA attendees.
For all VRMA attendees, we are extending an XX% discount on a Raincatcher Opinion of Value (ROV)

What Exactly is a Raincatcher Opinion of Value
It is a vital tool to help you understand the true value of your company and its place in its industry – it can highlight potential areas for improvement as you consider selling your company now or in the future
A Raincatcher Opinion of Value is a 30-40 page report that includes the following information:
— A proprietary valuation of your business based on your specific information and a broker’s analysis of your business, its financials, the industry, and comparable market sales.
— A range of suggested prices for your business. Including highlights of the eight drivers of your company’s value, industry trends, risks and forecasting.
The report is an invaluable benchmark for business owners interested in:
- Strategy, Management & Growth
- Exit Planning
- Buying and Selling a Business
- Identification and Valuation of Intangible Assets

Our partnership provides short-term vacation rental owners with best-in-class tools and services to spearhead their growth.
We will help you optimize the value of your businesses as industry professionals come together to raise the bar in the industry.
With AJL Atelier’s salient footprint in the vacation rental industry and Raincatcher’s expertise in merger and acquisition advisory services, the partnership will offer vacation rental professionals a 360-degree support system. In turn, travelers will increasingly be offered higher-quality lodging experiences.
AJL Atelier has unrivaled expertise and track record in the vacation rentals and short-term rental industries.
Raincatcher is an award-winning business brokerage and mergers & acquisitions team that supports small to large-scale transactions.

Learn about Sarah's story
"Throughout our process of selling our large vacation rental companies in Colorado, [Raincatcher] showed expertise, ethics, and a true concern for our outcome. They aren't looking to make a quick buck, and they aren't desperate to get the deal done. They were patient and easy to work with as we walked through this big decision in our lives. They also took a huge burden off of us by guiding us through due diligence, and some sticky situations that inevitably arise when selling a complicated company in this industry.
I recommend using Raincatcher highly for any vacation rental company owner who wants a fresh perspective, and looks to have an outcome to be proud of for years to come."
-Sarah Bradford, former Owner of Winter Park Lodging Company and Steamboat Lodging Company
Our Clients Love Our 360° Expertise
From pre-launch all the way to successful exits, our clients love our comprehensive approach and unrivaled expertise in vacation rental, property technology and fast-growth businesses.

Strategy Consulting
From go-to market to strategy pivot we support you in crafting the most relevant roadmap for your product and services.

Profitability Solutions
Implement a profitable revenue marketing strategy by factoring in your costs, and enhance the profitability of your vacation rental business.

Performance Optimization
Assess your business, identify key areas of improvement and accompany you and your team towards a complete optimization.

Financial Advisory
Prepare your business for successful M&A transactions thanks to our exclusive industry expertise and transactional know-how.
From our Leaders

“One of the biggest challenges that entrepreneurs face when partnering with advisors is that most will try and force a small business through its sale process with little foresight or care. Both Raincatcher and AJL share the belief that small businesses deserve more. We couldn’t be more delighted to bring our skilled experience to the vacation rental industry, much less in partnership with one of its foremost global leaders.” -Jason Thomas, Raincatcher COO

“The vacation rental industry is highly fragmented, with fewer professional resources. We want to create value for business owners, advise on best strategic practises and create a solid framework for the industry. With this partnership, we can offer consulting, guidance, exit and succession planning, and now financial-hygiene services to our clients in the USA. It’s all about building value and not just about an exit.” -Simon Lehmann, AJL Founder & CEO.